Giorgetti splits his time between Pucci in Florence and MSGM in Milan; six months has clearly given him time to immerse himself in those archives. Peter Dundas, the previous creative director, worked the Pucci girl up into a hot mess of a poolside sex pot – but Giorgetti’s has a more streetwise eye that chimes with the daywear directives on which the house was founded. The optical prints in Slim Aarons colours that have endeared Pucci to the public since the Forties were back in the form of a coral-infused mountain-range print, and another of swirling post-box-red chevrons. These decorated pencil skirts, silk-printed midi dresses with the requisite trailing sleeve, and pyjama-style separates. Several came with black silk Pucci-logoed shirts, a signature Giorgetti’s been playing around with on tasselled bags.
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