Although there were plenty of items here ready to be slotted into any wardrobe, the thing about MaxMara is that it's ALWAYS about the camel coat (much less so, a sheeny rose gold sequinned trench). No, no, no. The Maxmara camel coat is an item very dear to our hearts (and the fact that so many show goers this morning were wearing theirs is testament to the fact). Sometimes it's tricky to build an entire show when all you really want to see is the latest, newest incarnation of THAT coat, or better still, simply the classic timeless original style; after all, what other house has the means to do that?
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