Staged around a fake hill of snow tagged in graffiti with the humanitarian slogans he loves, there was a clarity and confidence to the collection, which outshone the need for the new. Because contrary to expectations, Gvasalia hasn’t made his time at Balenciaga about seasonal reinvention. Now a teetotal fresh lemon tea drinker, who goes jogging around Swiss lakes and Parisian parks, the 37-year-old cult designer is concerned with longevity and sustainability over back-breaking hype and desperation. He is creating a signature at Balenciaga, and with that a legacy. Trademark Demna-for-Balenciaga elements now include: second-skin boots, oversized hoodies, enormous bags, magnified parkas, and heritage tailoring.